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scuola sci snowboard cortina

overview

Development of the corporate website for Scuola Sci Snowboard Cortina, an institution founded in 1933, with over 100 certified ski and snowboard instructors specialized across all disciplines.

scope of work

Design of three alternative homepage layout concepts to define the visual and structural direction of the entire website.
The core challenge was to organize and present a large volume of information in a clear, structured, and easily navigable way, ensuring accessibility for a broad user base.

creative approach

The visual direction carefully balances the historical legacy of the school with a contemporary digital language, reflecting Cortina d’Ampezzo’s global reputation as a benchmark for mountain and winter sports culture.
Emotionally engaging and landscape-driven imagery was strategically placed in secondary visual areas, preserving maximum space for core informational content and official communications.

A detailed UI and UX study guided the entire design process, focusing on clarity, usability, and an intuitive navigation experience.
Color palette and typography were aligned with the organization’s established brand identity, ensuring consistency and recognizability across all touchpoints.

panorama

Creazione del sito web aziendale per Scuola Sci Snowboard Cortina, attiva dal 1933, con un organico di più di 100 maestri di sci e snowboard con qualifiche e specializzazioni in tutte le discipline sportive sciistiche.

ambito di lavoro

Presentazione di 3 proposte alternative di impaginazione della homepage da applicare poi all'intero sito. La sfida era raccogliere visivamente e logicamente un altissimo numero di informazioni in un layout leggibile e fruibile in maniera semplice dagli utenti web.

approccio creativo

Lo stile applicato ha dovuto tener conto dell'aspetto "storico" e della tradizione di una attività consolidata a Cortina d'Ampezzo, sinonimo di montagna e neve in tutto il mondo. Inserimento di elementi fotografici emozionali e di richiamo paesaggistico in zone visive alternative per lasciare il maggior spazio possibile ai contenuti testuali e fotografici ufficiali del sito stesso. Studio UI e UX dettagliato per generare un'esperienza di fruizione efficace e piacevole. Scelta di palette colori e di fonts obbligata dai colori societari.

© 2026 Enrico Bondi Hands-on Creative Director | From strategy and concept to design and execution.

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